A "Profit Killer" is a highly effective trap, hurdle, or roadblock designed to do one thing well . . . Kill Your Business Profit!
If you're serious about optimizing your practices revenue and profit potential, do yourself a favor and read Kelly's book!
Following Kelly's step-by-step solutions could mean the difference between massive growth and business disaster.
If one of these scenarios sounds familiar . . .
Your revenue isn't growing, even though your phone is ringing
Your spending money on marketing, but not getting leads
Expenses are way too high and the spa is in "the red" month after month
You feel your team doesn't like you, doesn't respect you, and you have a high turnover
You wonder why you ever started this business and can't figure out how to give your notice!
. . . then this book was written for you!
The PGC App Tools includes
Revenue Tracker
Annual Marketing Planner
Staff Productivity Analysis
Expense Benchmarking & Ranking
Monthly Revenue Tracker
Lead & Conversion Tracker
Executive Goal Tracker
PROFIT KILLER #1: NO CLEAR & MEASURABLE FINANCIAL PLAN
Learn how to use the All In One KPI Tool & PGC APP to set achievable sales goals.
PROFIT KILLER #2: LACK OF AN ANNUAL MARKETING PLAN
Utilize the 1 Hour Annual Marketing Plan Template or PGC APP to create the most effective marketing plan, promotions, and social media.
PROFIT KILLER #3: A LOW-CONVERSION WEBSITE
Optimize your greatest asset! FREE Website Diagnostic Tool for optimization.
PROFIT KILLER #4: NOT TRACKING KEY METRICS, EXPENSES & BENCHMARKS
See if your expenses are above or below industry benchmarks with our PGC APP in order to maximize your profitability and lower your expenses.
PROFIT KILLER #5: NOT IDENTIFYING KEY PERFORMANCE INDICATORS AND MARKETING ROI
Identify and analyze your KPIs and digital marketing ROI with our 1 Hour KPI & ROI Plan.
PROFIT KILLER #6: THE INABILITY TO CONVERT EXPENSIVE LEADS
Utilize our Front Desk Lead Tracker to improve your conversion ratios.
PROFIT KILLER #7: UNDEFINED CONSULTATION STRUCTURE & TRACKING TOOLS
Implement our Proven Consultation Structure & Tracking Tools.
PROFIT KILLER #8: HOSTING OPEN HOUSES INSTEAD OF SALES EVENTS
Step-by-step 6 Figure Sales Event Blueprint to create a quarterly marketing foundation necessary to reach $1M in revenue.
PROFIT KILLER #9: NOT REALIZING SOCIAL MEDIA CAN BE YOUR LOWEST COST PER LEAD
Proven Social Media Guide for the Aesthetics Industry & how to plan, track and measure effectiveness & revenue.
PROFIT KILLER #10: LACKING A POSITIVE COMPANY CULTURE AND LEADERSHIP
It's starts at the top! Systems for hiring, motivating, incentivizing, benchmarking and scaling your super-star team.
FOUNDER & CEO
As a med spa owner myself, I've been where you are. Trying to figure out the keys to success! In order to grow my own business, I created these templates and tools out of necessity to grow my facility over a million dollars in one year. I realized these processes and systems can solve the challenges we face in this industry and provide fast and effective solutions.
With over 20 years of experience in the aesthetic industry, My team and I have helped over 5,000 plastic surgeons, med spas, and elective medical practices. My expertise stems from my vast experience as an entrepreneur, med spa owner, national speaker, author, and business consultant.
One of my favorite parts of working with my clients is utilizing my systems for scaling their practices to seven figures and beyond.
REMEMBER, IT'S ALL ABOUT THE IMPLEMENTATION!